Maarten Verschuere
Making AI Work for Your Organization
I am an international keynote speaker, AI researcher, and author of AI Will Replace You, helping organizations turn AI from uncertainty into measurable business impact. I work at the intersection of technology, people, and strategy, translating AI into clear decisions, concrete use cases, and scalable results.
Over the past 20 years, I have supported global organizations such as P&G, Carrefour, and Tesco in applying AI to real business challenges. As a founder, I co-built the conversational AI platform Clever, which was acquired in 2019 by Zoovu Ltd., a supplier to Amazon. This gives me first-hand experience in scaling AI solutions from idea to enterprise deployment.
Today, I combine my role as an AI researcher at VIVES University of Applied Sciences with my work as a keynote speaker and AI advisor. I help leadership teams and professionals move beyond pilots and hype, build AI literacy, and implement AI in ways that improve productivity, decision-making, and long-term competitiveness.
My expertise
AI literacy training for non-technical profiles, separating AI hype from reality and exploring—through concrete tools and real case studies—where AI is already being applied in your sector.
AI workshops per team, focused on identifying concrete AI opportunities relevant to each team’s role and responsibilities.
Tailored AI training for specific departments, such as AI for Sales, AI for HR & Operations, AI for Marketing, and AI for Finance.
Process:
We start with an intake session to clearly understand the participants’ context, goals, and challenges.
In the weeks leading up to the training, we conduct targeted research into the most relevant tools and the most concrete case studies for your specific context.
Each session begins with an inspirational segment (what is possible with AI and how others are applying it), and then zooms in on your own situation—how you can start using AI tomorrow to increase productivity.
AI workshops per team, focused on identifying concrete AI opportunities relevant to each team’s role and responsibilities.
Tailored AI training for specific departments, such as AI for Sales, AI for HR & Operations, AI for Marketing, and AI for Finance.
Process:
We start with an intake session to clearly understand the participants’ context, goals, and challenges.
In the weeks leading up to the training, we conduct targeted research into the most relevant tools and the most concrete case studies for your specific context.
Each session begins with an inspirational segment (what is possible with AI and how others are applying it), and then zooms in on your own situation—how you can start using AI tomorrow to increase productivity.
Domain/sector
- Business & management
- Human resources (HR)
- Marketing & Economics
Organisation
